A new connectivity initiative with Côte d’Ivoire was presented in partnership with TAAG and the Ministry of Tourism and Leisure of Côte d’Ivoire.
The promotional material also introduces participants in the FamTour & PressTour Côte d’Ivoire, scheduled to take place from September 4 to 11, 2026.
The proposal brings the destination closer to Brazilian audiences and reinforces the importance of air connectivity for tourism promotion, professional mobility and the creation of new experiences between the two countries.
The initiative combines destination promotion, relationship building and travel in one action and expands Côte d’Ivoire’s visibility among Brazilians interested in tourism, culture and new connections in West Africa.
FamTour & PressTour connects Brazilian professionals with Côte d’Ivoire
The new-flight campaign presents a delegation of 16 participants in the Côte d’Ivoire FamTour & PressTour and places people at the center of destination promotion. The goal is to turn air connectivity into experience: invited professionals will be able to discover the country first-hand, experience its culture, gastronomy, tourism attractions and business environment, and then share that experience with their audiences and professional networks.
The announced period, September 4 to 11, 2026, brings together a focused program designed to showcase Côte d’Ivoire and strengthen its connections with the Brazilian market. The initiative brings together TAAG, the Bureau du Tourisme de Côte d’Ivoire au Brésil, the Ministry of Tourism and Leisure and support from Vital Card Seguro Viagem, combining air transportation, institutional promotion and support for the delegation.
A delegation that helps tell the story of the destination
The participants shown in the campaign give the project a human dimension. Each person extends the reach of the trip because the experience in Côte d’Ivoire can become content, recommendations, new itineraries, professional connections and future opportunities for cooperation. The FamTour & PressTour therefore acts as a bridge between those experiencing the destination in person and different audiences in Brazil.
The initiative goes well beyond announcing a new travel option. By bringing together defined dates, a diverse delegation and institutions working together, it strengthens Côte d’Ivoire’s presence in Brazil and creates new opportunities for tourism, culture and business.